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Past Meetings Archive
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Past Meetings Archive
Move your career forward!
This year’s PMCQ season packs a punch!
To Fund or Not to Fund: A Question of Ethics. Perspective of Payers, Patients and Pharma
How to navigate the changing HCP landscape: Addressing HCP needs in promotion, education, and information
Is Digital and Social Media “the Fix” for Your Marketing Mix? The evolution from tactic to strategy in the Canadian pharmaceutical industry
Influencing with Integrity: Intention vs. Impact
Standing Out in a Sea of Generics: Succeeding in the Loss of Exclusivity Environment
Pan-Canadian Drug Pricing Alliance: How will it unfold?
Frontline Innovation: Empowering Patients to Manage Their Own Health
Pharmacists: Expanded Scope of Practice Market Revolution?
The Global Transformation of Pharma: A Prescription for Canada
Building Effective Partnerships for Optimal Patient Care
The media challenge! Maximizing ROI with ROM (Return On Media)
Innovation Revolution: Ignite Innovation in Every Aspect of Your Company
Are Private Sector Formularies Set to Align with Public?
Career Life Cycle Management. What You Need to Do to Prepare for and Thrive in Pharma
Evolution of the PAAB Code: Revisions to s6.5. The Digital Side of PAAB
Is Pharma a Four-Letter Word?
Charting the Course for the Pharmaceutical Industry
Join the Debate! Loss-of-Exclusivity (LoE) Strategies
The Evolving Sales Force and its Implications for the Marketing Mix: What We Can Learn and Not Learn from Other Industries
PAAB Wants You: Have Your Say in the PAAB Code Change
The Future of the Québec Provincial Biopharmaceutical Strategy
The PMCQ presents Trends in Private Payers: The Impact on Access and Patient Assistance Programs
The New Reality of Rx Pharma and the Evolving Role of Marketing in our Industry. Can Brand Pharma Overcome a Changing Environment and Generics?
Managing Change in the Canadian Pharmaceutical Industry
The changing landscape in Pharmacy
Key Challenges Facing the Canadian Pharmaceutical Industry
The Hidden Truth Behind Community Management
Innovation in Turbulent Times
Listen, hear & trust
Planting Seeds Online
Pharma’s Market Access: SWOT’s Up?
Getting high on service
Larry Smith Goes Long
The Art of the Long View: The Future of Health Care & Pharmaceuticals
Less good work, more great work
Do Canadians really do it better?
"As The World Turns" A Talk of Sense and Sensibility
Mike Lipkin is full of it
Just a regulatory guy
Artful Persuasion
Pluck of the Irish
Pow is the New Wow
The world according to Diane
Is the Canadian Healthcare System on life support?
Innovate or die
Boom, Bust & Echo: Profiting from the Demographic Shift in the 21st Century
Six million dollar minds
Marc Garneau – First Canadian Astronaut. Time (and space) for change
We have seen the future and it is… here
WISDOM FROM THE GROUND UP
Too stressed to laugh about it?
Tough talk we all need to hear
Branding gets cleared up
Do your customers prefer you?
The Importance of Corporate Culture
No margin for error, making it in today’s pharmaceutical market
Anxious about everything
Six Pixels of Separation
Bill 102 and the Issues Facing Industry
PMCQ U Presents: Pharmaceutical Idol!
IN VIVO- Montreal’s Life Science Cluster
The 21st Century Court Jester
Finding Balance
Speaking Visually
Change, evolve or you don’t exist...
Magnificence at Work
Pretty simple stuff...
Emerging Trends in Pharmaceutical Marketing. Gaining Advantage in a World of Change
Teamwork Most Often Doesn’t
Why do Teams not Work? What Companies Should Know
Lessons Learned
The Future is in Life Sciences
Gender differences and how to make it work at work
Gender Differences in Management Styles
Sharma’s Most Important Lessons
The most important lessons life has taught me
Russell Williams’s Vision for Rx&D
MEET THE PREZ
Trust in a Time of Suspicion
Boom, Bust and Echo: Profiting from the Demographic Shift in the 21st Century
Boom Bust and Echo: Profiting from the Demographic Shift in the 21st Century
OCTOBER 2004 POST MEETING EVALUATION
A Marriage of Sales and Marketing
Linking Marketing to Sales: Why Strategies Fail
An analysis of attitudes to the PMCQ and the services it offers
The Power of PR
The 22 Immutable Laws of Branding
The rituals of visionary leaders: extraordinary strategies to lead the field
Take the Guess Out of Guesswork to Optimize your Promotional Mix
Cross-Border Shopping: Will Canada's Pharmaceutical Industry Survive?
Promotion Mix Optimization - An Evidence-based Approach
Will Canada's Pharmaceutical Industry Survive?
Emotional Intelligence: Moving from Knowledge to Action
Emotional Intelligence: Moving from Knowledge to Action
Back to school
"Communicate Real Meaning", Rex Tells Politicians
Five Humorous Steps to Effective Communication
Badvertising
Creativity and innovative strategy: Surviving and thriving in a high-speed world
Just Brand It
EQ Testing
A Prescription for Pharmaceutical Financial Health
Information Overload: Taming The “Trojan Horse”
Turning Practice Guidelines into Patient Health
Stirring “Call to Action” on African AIDs Pandemic: Lewis
Differentiate or Die
Today’s Rules of Engagement in the Public Affairs Debate Preparation Means Survival
When Shift Happens!
Pharma Stocks Still Solid: Kraws
Internet Medicine...
Rx&D ON CANADA’S “INNOVATION AGENDA”
Laborde Can’t Elude PAAB Jabs
A Laugh-Filled Evening with the Diminutive, Dynamic Andrée Jetté
Leadership in the New Millennium
Let's Play the Networking Game
What's the Prognosis, Dr. Vietor?
Building a Better Brand
The Future of Health Care in Canada
Thomas Witschi
The Inside Scoop: Marketing Pharma in the 21st Century
Hockey Night in Dorval
Vietor has Left the Building
Overcoming hurdles in a digital world
Engage patients and profits will follow
Alternative promotional models in pharma: do you have the right one?
Turn the conversation around
Let’s discuss what’s new at the PCPA
A Clearer Vision of Our Future
The Right Place at the Right Time Happens a Lot More When You’re Out There Every Day
BRANDING #YOU
Pharmacy-pharma synergy
When change is a mountain, how do you make it to the top?
CPD: Why Give a Dime?
Are We Addressing Evolving Healthcare Practitioners' Needs?
Yes, You Can Build Your Brand in a Commodity Industry!
Let's make good health infectious
Innovating in a highly regulated environment
Where Biotech Meets Pharma
Purpose and Profit
Fear of public speaking: How to make the best of it
Shift in the Private Payers Landscape
The evolution of clinical trials
Captains of Industry: A View from the Flight Deck
Master of Your Thoughts, Master of Your Life
Change your mind. Change your life.
Get ready for artificial intelligence. It’s coming - and NOW!
Propel Yourself into the Future!
Leading a Team to Victory
PMPRB Changes: Industry Outlook and Impact – What You Should Know
Immuno-oncology: Changing the face of cancer
Empowerment for Life: Partnering with patient organizations for better healthcare outcomes
Running on Empty: Manage Your Energy, Manage Your Stress
A reflection on digital pharma practices
Hiring for the right fit: an inquisitive approach to hiring
Patient Support Programs - Trending or Transformative
MARIJUANA MYTHS AND FACTS: The Future of Cannabis in the Pharmaceutical Industry
Better Access with National Pharmacare: Reality or Illusion?
Boosting Launch Trajectory: Lessons from 40 product launches
How Empathy Can Transform Health Care
Focus the Way Forward: Agents of Change
Optimizing outcomes faster - together
Transformation! What it means and how to drive it
How Electronic Medical Records are Transforming Clinical Practice
Industry challenges in Canada and in Quebec - Innovative Medicine Canada
Future of technology in life sciences
Recharge and reconnect!
Recharge and reconnect! - PHASE ll
Recharge and reconnect! - PHASE lll
Managing stress when the world has come to a halt
Videos
Members Lounge
Past Meetings
February 2004 Results
"Will Canada's Pharmaceutical Industry Survive?"
By M. Neil Palmer
View Photos
