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Special FeaturesLast update October 8, 2019

Ask PAAB

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We have enhanced the Ask PAAB section to make it more user-friendly due to the growing number of questions. You can now select a category of interest from the drop down menu above to view existing question and answers or you can also do a search for questions that have been submitted to Ask PAAB since the beginning.

Most Recent Questions and Answers
237
Hi! Do PI updates need to be submitted to PAAB or is it ok if they are just sent as an FYI to a previously approved PI update. Please advise. Thanks.
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236
I am working on an unbranded piece speaking to medication adherence in general. Can I put product logos (without indication or claims) on it if the content does not cover indications or treatment in any way?
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235

Dear PAAB: We have both unbranded and branded APS approved by PAAB. What are suggested and appropriate mechanisms for unbranded (HCP:patient teaching tools) and branded APS to be distributed by sales representatives, so as to not create linkage between the pieces? Are separate calls (branded and unbranded) appropriate? Is distribution of the unbranded APS (i.e. by request form, business reply card etc.) with follow-up by the sales representative specifically to discuss the unbranded APS, an acceptable way to separate the pieces?

234
Can a company display disease state educational materials at a booth at a conference in which the company does not have any marketed compounds (i.e. a disease awareness booth)?
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233

Cosmetics are not in the scope of the PAAB code unless they are medicated or hypoallergenic. I assume that any medicated have a DIN or NPN.

Is this also true of products with a hypoallergenic claim? We have a Cosmetic (no DIN, no NPN)in our portfolio that the company wants to detail to HCP. As such, HCP specifc promotional material is being created. Despite the fact that cosmetics without a DIN or NHP are outside the scope of PAAB, does the fact that the promotional material is directed to HCP mean it should be reviewed by PAAB or would this still fall under ASC? Thank you for your assistance.

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232
Are sales representatives are allowed to detail on unbranded disease messages, and product-specific messages for this disease in the same sales call, even if the messages are presented in separate APS? I'm concerned about the concept of linking unbranded messages to branded claims.
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231

Is it permissible to advertise for sale NHP's or OTC's to the general public via such media as The Home Shopping Network? Are there any restriction that a distributor should be aware of?

230
Hello, I am developing a free iPad application that provides healthcare education presentations for HCPs only. This app will be available for download from Apple's app store. What kind of user gating am I required to have for this app? Is a disclaimer + check box certification of the HCP status enough? Furthermore, I have heard about new sections being implemented in the PAAB code that are related to this - possibly referred to as "access control". Do you have any information concerning these guidelines? Thank you!
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229

Our agency has always laid out Prescribing Information pages closely following the two-column format set out by PAAB a few years ago. I notice that some prescribing information pages now are in three columns (and otherwise seem to follow the font-size and headings guidelines set out).

Shifting to a three-column format could save considerable space (especially in adverse events tables) and might reduce by one page our clients' number of Prescribing Info pages required. So if we submit a three-column version for review, and follow all the other rules, we will be likely get it accepted?

228

In reference to PAAB code section 6.3 Detail Aids (2nd paragraph):

"Prescribing information should form an integral part of the presentation or be attached to it when the item is left with the health professional".

Is it acceptable, for a sales representative to offer the HCP with an electronic copy of the Product Monograph (PM) rather than the hard copy? The PM (pdf copy) would be sent as an attachment by email to the HCP within the same visit the material is left behind. If an electronic copy is acceptable, could we also refer the HCP to a link (usually the website of the company) where to obtain the Product Monograph?

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Deputy Commissioner  

Jennifer Carroll
Senior Reviewer Communications

To view the PAAB
Code of Advertising Acceptance
click here
Pharmaceutical Advertising
Advisory Board
Upcoming meeting

Have a great summer and see you in September.